What Is Copywriting Anyway?
People often confused the difference between the term "copywriting" and "copyrighting". "Copyrighting" is define as the process that proves the originality of a work that is not plagiarize or steal from another's work. But "copywriting" is different.
Definition of Copywriting
Copywriting is the act of writing copy for the purpose of selling and marketing a product, business, or idea. In other words, copywriting is a way to market or promote a product or business in order to attract consumers.
Examples of copywriting are advertising copy, sales copy, sales letters, commercial scripts, media marketing such as brochures, billboards or mailings. Websites are also used regularly for copywriting. Copywriters (people who copywrite) nowadays often use websites to promote their business. They usually use search engines like Google or Yahoo to rank their websites and make people click through their sales page.
Is Copywriting Important for Marketing and Business?
Absolutely yes. Copywriting is the most common skill that Internet marketers learned and used from time to time in order to promote their products and businesses. Copywriting skills is what beginners and advanced Internet marketers need to learn and master because this is the only skill that can help Internet marketers earn money.
Some examples of copywriting are, a sales page which is a full page website that sells a product or business. Email promotions, which is sending emails to an email lists full of subscribers of a niche or product. A lead capture page, a page that allowed free information right after visitors enters his contact information. These are some of the examples where copywriting is involved in promoting a business or a product.
Where Can I Learn Copywriting?
There are a lot of copywriting courses out there on the internet. Some famous copywriters charge $1,000 to $15,000 for professional copywriting courses and training. But if you are looking for a copywriting guide that can help you in your internet marketing without spending that huge dollars, you can buy some ebooks about copywriting.
There are a few ebooks that you can take a look at clickbank website. Ebooks about copywriting is not that much. But this skill is the most important skill for internet marketers and businessman in order to promote sales and products.
In brief, we have learned what is copywriting is all about. It is the most important skill that marketers like you need to master and be good at in order to succeed in your business and make more money. Copywriting courses and seminars may be expensive for you. Therefore, I highly recommend buying an ebook about copywriting which can help new marketers like you get started so that you can save a few thousand dollars without entering any expensive coaching or seminar by just following these step by step ebook guide.
About the Author
Abdussalam is an undergraduate student studying at University of Malaya, Kuala Lumpur, Malaysia. He was born in Singapore and started the Internet Marketing path since June 2009. Instantly access more free tips, tricks and reviews about copywriting here: http://reviewed-by-abdussalam.com
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